Category: Topics
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6 ways we’re using AI to optimize our work

Everybody’s talking about AI and we love the spirit of collaboration and knowledge-sharing that comes with it. As such, here are some ways folks at Clockwork have used AI to optimize our work: Making web experiences more accessible I’m intrigued by tools like ElevenLabs for text-to-speech and how it could enable clients to increase accessibility…
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Measuring user adoption for a new product launch

Congratulations! You’ve just launched a new sales enablement and product configuration tool. Let’s call it Build-O-Matic. Your distributed sales team now has the ability to drag and drop to create a visual remodeling plan for your customers and close the sale in real time. Fast-forward 12 months. There’s been a small change in Minnesota’s building…
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The next era of engagement

There’s no denying it, “engagement” is popular in business right now. First came an appreciation for and focus on user engagement, an outcome of our digitally-centered time. Then came an appreciation for employee engagement, a metric that’s become increasingly important as companies realize that engagement correlates with productivity. Both are necessary. If you aren’t focused…
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Does AI content creation work?

The interest in AI content creation tools like ChatGPT and Jasper has continued to grow as more people consider how these tools can fit into their workflow. So, we’ve resurfaced this experiment we ran in 2021 that explored the maturity of AI-written content at the time. How does it compare to today? Originally published 08/30/2021…
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2023, here we come!

It’s hard to believe we are nearing the end of 2022. I can’t imagine I’m alone in feeling like this year literally flew by. And now here we are, staring at the front of 2023 like an oncoming truck. There are so many tech and business topics to talk about as we head into 2023,…
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Storytelling in Product Design

With the proliferation of content creators, influencers, and brand-generated content we’ve seen an increased focus on storytelling. It’s a bit of a buzzword, but one which designers and brand owners will tell you is undeniably valuable. Research shows if customers love a brand’s story they’re 55% more likely to buy the product in the future.…
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It’s time to prepare, not panic

What leaders should be thinking about to weather the recession and come out ahead We are watching a recession roll in. It’s everywhere you look — the news, podcasts, your inbox. Experts from JPMorgan to Jerome Powell are predicting it. The upside is that we all know it’s coming. The downside is now we have…
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RIP IE 11

On this day, June 15, 2022, Microsoft officially ends support for Internet Explorer desktop applications. IE has been ‘retired’. The news about Internet Explorer might have you thinking, ‘“that was still a thing?” Maybe it brings back fond memories of the early ages of the internet, after all, IE had a monopoly on the browser market for much of…
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5 words to get your company started on a path to UX

“You are not the user.” This is a common saying in the UX world — and it carries a lot of weight for being only 5 short words. What do UX practitioners mean when we say “You are not the user”? You are the expert in what your business does, the product or services you…
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A closer look at DevOps

When most folks talk about trends and topics in technology, they zero in on future-focused automation and enablement tech like artificial intelligence (AI) and machine learning. But, there are more immediate shifts in the landscape that are paving the way for systems modernization and actual organizational evolution. Real change in the enterprise requires significant change in…