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Category: CW POV: How we work
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Changing how we think about cybersecurity: Creating the attacker’s dilemma
I was at a conference recently at which Tim Crothers delivered the keynote. Tim has worked as a breach investigator for the better part of his career. He joined Target after their 2013 breach and currently leads their cyber security team. I got to hear him flip an information security paradigm on its head. “The defender’s…
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Technology isn’t forever, but your digital partnership can be
(featured image: Me wearing Google Glass, a much-hyped but now defunct technology.) Last year, we made the decision to discontinue the Active Media Manager (AMM), our proprietary CMS that we have been developing for over 15 years. By February 2019, we will be terminating the platform altogether. A number of clients are currently using the…
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Getting Rid of the Big Ta-da: Why We Love Sketching
Allow me to paint you a picture of every designer’s greatest fear. You’ve just finished presenting a design to the client. For the last month you’ve toiled away, pouring your heart and soul into this design, and it’s the moment of truth. The client looks at you and says, “I don’t like it.” Design is…
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Why research and planning matters
Clients come to us asking for an app, a promotion, an intranet redesign, a lifecycle management tool. This is a great starting place, but it’s starting with the solution instead of the problem. Before we start building anything, we want to understand what’s driving the need, what problem we need to solve, or what business…