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Experience Design

Experience design is about solving real problems for real people, and it demands a human-centered approach.

As your creative and strategic partner, Clockwork asks, “What do people need to get done, and how can we design a solution that’s easy, enjoyable, and beautiful to use?” Powered by those insights, we help you solve the highest priority problems at the right time, in the most effective way. Here’s how.

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User Experience (UX)

User experience boils down to the good, the bad, and the very ugly of working with a digital product or tool. If it’s clunky and confusing and leaves people frustrated, they’ll remember and they’ll tell people about it. When the UX is appealing and easy, they’ll barely notice. But they’ll also come back.

Interface Design Visual Design

Interface design is how we bring a brand to life through fonts, photography, colors, animations and other elements. It goes hand in hand with visual design. Both should make people feel good while complementing the user experience.

Customer Experience (CX)

From online to offline interactions, customer experience is the full range of how people interact with a company or brand. And guess what? When we create a digital product, tool or process, we make sure it aligns with and enhances the total customer experience your brand delivers.

Usability & Accessibility

Here’s the really cool thing: everyone benefits from optimal usability and accessibility. We follow key guidelines and best practices to ensure the digital solutions we create work extremely well for every single person. Because they should.

See our expertise

What is experience design?

What is experience design?

Is it visual design? No. Is it UX? No. Read on! Let’s just jump right in. The core meaning of experience design can be found in the name itself: It is an approach that centers on people’s experiences to drive the design and features of your products, processes, environments, and strategies. Experience design draws on...

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Mercury Marine

Mercury Marine

A modernized product sales enablement tool for a global engine manufacturer.

Case Study
Marketplace

Marketplace

Introduced digital-first thinking, design, and technology consulting to digitally transform the nationally recognized Marketplace radio program.

Case Study
5 words to get your company started on a path to UX

5 words to get your company started on a path to UX

“You are not the user.” This is a common saying in the UX world — and it carries a lot of weight for being only 5 short words. What do UX practitioners mean when we say “You are not the user”? You are the expert in what your business does, the product or services you...

Article
The what, why, and how of journey mapping

The what, why, and how of journey mapping

What is a journey map and how will it help me understand the user? A journey map is a visual representation of the steps someone takes when trying to achieve a goal. Usually, it includes information on their actions, touchpoints, feelings, successes, and pain points as they move through an experience. Journey maps are powerful because...

Article
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