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Redesigning the DriSteem website so customers can quickly and easily find what they want, admins can efficiently manage content, and site technology performs at its peak.
DriSteem needed to overhaul its website experience—running on outdated technologies and complex integrations, the site was difficult to navigate, frustrating for customers, and simply underperforming. The admin team was also limited to making updates through an outside vendor and wanted more control and flexibility with content management. With everything the site had to offer, it was just too cumbersome to get things done.
DriSteem
- Experience Design
- Digital Accessibility
- Website Security
- Website Replatforming
What we did
Clockwork partnered with Clearfield through an immersive Sprint Zero and focused Discovery engagement to build confidence and clarity across teams.
Together, we:
- Facilitated strategic workshops to define business goals and user needs.
- Developed service blueprints to map the full process ecosystem and identify modernization opportunities.
- Co-created a conceptual prototype that demonstrated how the solution could look and function in the digital space.
- Guided cross-functional alignment between executives, engineers, and product owners to ensure feasibility and buy-in.
- Incorporated voice-of-customer insights through early field testing, which revealed strong demand and excitement for the proposed solution.
- Empowered internal teams to see parallels between physical and digital product design — building new confidence in software innovation.
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Outcomes
Project goals were accomplished giving DriSteem and their users a better website experience that is fast, easy to navigate, more secure, and easier to maintain.
Every project started with a conversation.
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